Job Description

Company Description

ABOUT ASPEN ONE

Aspen One renews the mind, body, and spirit with a portfolio that redefines luxury, adventure, and leisure. With world-class and innovative brands and businesses, including Aspen Skiing Company, Aspen Hospitality, and Aspen Ventures, Aspen One propels the expansion of the Aspen ethos globally.

Whether it’s Aspen Skiing Company providing unforgettable experiences at the confluence of nature, culture, and recreation across its four legendary mountains—Aspen Mountain, Snowmass, Aspen Highlands, and Buttermilk; or Aspen Hospitality elevating guest experiences in unforgettable ways by developing, owning, and operating a growing set of luxury and upper-scale hotels, private clubs, and branded residential properties in prime locations under The Nell and Limelight brands; Aspen One is deeply committed to providing unparalleled service, creative programming, community engagement, and unique opportunities for exploration. The company’s commitment to innovation is central to its evolution, including Aspen Ventures' amplification of the Aspen brand globally through new business lines that embody its values and heritage such as Aspen Collection. For more information, visit

Please note that all official communications from the Talent Acquisition or Human Resources team are sent from email addresses within the notifications@smartrecruiters.com, aspen.com, aspensnowmass.com, aspenhospitality.co, limelighthotels.com & thelittlenell.com domains.

The Art Director plays a pivotal role in shaping the creative vision for Aspen One, with a strong emphasis on luxury hospitality brand storytelling and multi-channel creative execution. Reporting to the Vice President of Creative, this position is responsible for developing and delivering high-impact campaigns across Aspen One’s hospitality portfolio, including hotels, restaurants, bars, and experiences, while also supporting resort, retail, and brand initiatives. The role requires extensive experience in photo and video art direction, from pre-production and shoot planning to on-set leadership and final asset delivery, with an understanding of how to capture the essence of luxury hospitality in both still and motion formats. This position reports to the Vice President of Creative.


The budgeted salary range for this position is $105,000 - $140,000. Actual pay will be dependent on budget and experience; all our salaried roles are eligible for bonus.


Applications for this position will be accepted until September 26, 2025.



Essential Job Functions / Key Job Responsibilities

• Partner with the VP of Creative and key stakeholders across Aspen Hospitality and other business units to evolve and strengthen Aspen One’s visual identity.
• Lead the creation of fully integrated 360° campaigns for hospitality properties, F&B concepts, and destination experiences across paid, owned, and earned channels.
• Develop high-level creative concepts that translate the luxury hospitality guest experience into compelling visual storytelling.
• Direct all aspects of hospitality photography and video production—from art direction and shot lists to on-location leadership and final asset delivery.
• Partner closely with copywriters and Senior Graphic Designers to ensure cohesive messaging, design, and brand alignment.
• Mentor and lead members of the creative team, providing clear feedback, professional development, and quality control.
• Collaborate with hospitality marketing, PR, Events, Digital, and Retail teams to align creative execution with property-level and portfolio-level goals.
• Build and maintain strong relationships with property GMs, F&B leadership, and other stakeholders to ensure creative output supports the guest experience and business objectives.
• Collaborate with and direct external partners, including agencies, hospitality photographers, filmmakers, and production crews, ensuring work meets Aspen One’s creative expectations.
• Leverage and expand a network of freelance creative talent, including hospitality photographers, videographers, and stylists, to support property shoots and campaigns.
• Design and produce high-impact creative assets for hospitality marketing, including digital campaigns, social content, in-property collateral, and brand videos.
• Manage multiple concurrent projects from concept through final delivery, ensuring timelines, budgets, and brand standards are met.
• Other duties as assigned.

Education & Experience Requirements

• Bachelor’s degree in Design, Advertising, or related field—or equivalent experience.
• 8+ years in art direction, design, or creative leadership—luxury hospitality or lifestyle brand experience strongly preferred.
• Extensive experience directing hospitality photography and video productions, including F&B, interiors, lifestyle, and experiential content.

Knowledge, Skills & Abilities

• Knowledge of luxury hospitality branding, typography, photography, and current design trends.
• Knowledge of photo and video production processes, including pre-production planning, on-location execution, and multi-use asset delivery.
• Knowledge of Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects) and Figma.
• Knowledge of conceptual development and hands-on design execution.
• Proven ability to develop and execute cross-channel creative campaigns for hotels, resorts, restaurants, and luxury destinations.
• Skilled in directing and collaborating with creative teams, agencies, and freelance talent.
• Skilled in mentoring and developing creative team members.
• Ability to partner effectively with copywriters and designers to deliver cohesive creative work.
• Ability to manage multiple projects and meet deadlines without compromising quality.
• Ability to work cross-functionally with hospitality marketing, PR, events, and digital teams.
• Ability to influence and present creative concepts to stakeholders at all levels, including property leadership and C-suite.
• Ability to maintain brand integrity while pushing creative boundaries.
• Ability to travel for hospitality and brand shoots, property openings, and campaign activations.
• Strong organizational, communication, and problem-solving skills.

Work Environment & Physical Demands

• Ability to stand, type and sit at desk/computer for most of the work shift executing repetitive movements
• No adverse or hazardous conditions
• Not required, but preferred to be able to occasionally lift, push or pull 25 lbs. individually or with assistance

Job Benefits
This position is classified as a regular full-time position eligible for the following benefits:
Enrollment dates differ across the various programs.

• Health, Dental and Vision Insurance Programs
• Flexible Spending Account Programs
• Life Insurance Programs
• Paid Time Off Programs
• Paid Leave Programs
• 401(k) Savings Plan
• Employee Ski Pass and Dependent Ski Passes
• Other company perks

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. By accepting a position with Aspen One, Aspen Snowmass, Aspen Ventures or Aspen Hospitality you acknowledge that you are able to perform the essential functions of the job with or without reasonable accommodation. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of the job. To request accommodation during the application and interviewing process, please contact Human Resources at 970-300-7700.

This job description is designed to indicate the general nature and level of work. It is not designed to contain or be interpreted as a comprehensive list of all duties, responsibilities, and qualifications required of employees assigned to this job. Duties and responsibilities may change at any time with or without notice.

Aspen One is an equal opportunity employer (Minority/Female/Disabled/Veteran). At Aspen One, inclusion, equity, and diversity are fundamental to fulfilling our vision of building a better workplace and better world. From our hiring practices through the entire employee experience, we embrace and celebrate the unique experiences, perspectives and cultural backgrounds that each employee brings to the workplace. We encourage diverse points of view which allows us to develop innovative solutions to the ever-evolving world of work. Aspen One strives to foster an environment where our employees feel respected, valued and empowered, and our team members are at the forefront of helping us promote and sustain an inclusive workplace that works for all.

For an overview of Aspen One Company's benefits and other compensation visit

Aspen One participates in E-Verify.

E-Verify & Right to Work Poster

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